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Bob Braham is the CEO of Famous. Their vision at Famous is to bring brands’ products to life on any mobile device. Previously, he was the Chief Revenue Officer of ClearStory Data. He has over 30 years of leading high-tech organizations, including Hewlett Packard, Dell/EMC, and Silicon Graphics. Now he’s using that knowledge to lead small to midsize companies. Listen to this podcast and know Bob’s amazing entrepreneurial journey.
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Why Your Business Needs Digital Marketing?
Many businesses still think that having a high-quality website alone is sufficient to do well online. They are mistaken and that too, big time, because quality websites have a very limited role to play on the internet. Such websites only help take the business online and their clout does not work beyond that. So, what next? What should a business do to maximize their online presence? Simply put, your business needs to market itself. It needs to advertise its services and products across channels on the internet.6 Steps to Content Marketing Made Easy
One of the challenges of running a business online is that when people connect with you online, they are strangers. Before they can even think about doing business with us, they need to know that we understand their problem, they can trust us, and if the solutions we offer will solve their problem. That’s why content marketing is such a valuable technique for growing your business. It helps you boost website traffic, grow your mailing list, and increase sales. But what exactly is it and how do you do it? Here are some simple steps to get started:Manage Your Digital Footprint With Online Reputation Management
It’s definitely a sensible idea to take the business online. Prospects multiply there and a variety of benefits are also available. Similarly, the number of websites and resources is also exploding at a furious rate. In a way, the internet is a perfect place to build the brand and solidify the base of the business. All your customers are online and you have no option be there and tap into them. You should however take appropriate steps to monitor and manage comments that customers give to your business or website on the internet.5 Steps To Starting Your Own Online Business
Since the web is available just about everywhere in the world, the entire planet can provide potential sales. You don’t have to be a technical expert to start your own online business. Here are the 5 steps to follow.Believe the Lie
I was thinking the other day about how many lies there are compared to how many truths there are. If you take 1 million net-workers and give them a failure rate of 99%, then 990,000 will fail or you could have said, “Believed the Lie’ that they would make money on the internet.” They 990,000 failed to make a profit. Only 10,000 made money.5 Benefits of Digital Marketing Vs Traditional Marketing
The thing with a large business is that it will continue to be large no matter what. It will have large monies to spend, whether on traditional marketing or digital marketing. But why are large businesses increasingly becoming skewed towards digital marketing? It is marketing after all, and the end result is the same – brand recognition among the target audiences. Well, the answer to that lies in the fact that while traditional marketing is all about reaching out to the audience alone, digital marketing is all about connecting with them on an emotional level. But what can small businesses learn from this. Let’s examine and understand the 5 big benefits of digital marketing over traditional marketing that could make a difference for small businesses as well.The Basic Strategies Of An Internet Marketing Company
In the past few years, online marketing has changed in a dramatic way. With the release of new Google Panda and Penguin algorithms, many of the website owners were scrambling for their site’s ranking as it was slipping.What Affordable SEO Services Can You Trust To Help Your Business Grow?
When it comes to search engine optimization, you cannot afford to take any short cuts. Company owners often think they will manage their own SEO to make it affordable, but in the long run you will find it will cost you more as you spend more time focusing on your online marketing and the latest trends and less time focusing on driving your business forward offline and interacting with your staff and customers. In order for your search engine optimization efforts to really work, you will find that hiring a professional company is usually the best option.Immediately Cure That Failed Internet Marketing Feeling
If you’ve ever wanted to find the dream job that would allow you to spend more time with your family, and experience more economic freedom, an Internet Marketing business might be for you. However, with so many people competing in this area, you have to be a great marketer to make a living.My Million Dollar Online Marketing Mistake
The biggest mistake I ever made in my online marketing career cost me 1 million dollars. I squandered an asset that produces $60,000 in annual income. If you take that 1 million dollars and invest it safely to yield 6% per year, you will have a guaranteed annual income of $60,000.Maximize The User Acquisition Potential For Your App
If you are developing an app and want to make sure that it reaches as many people as possible, then working with a mobile advertising company can be the key. These companies have the expertise and skills in ensuring you acquire users by being as visible as possible.3 Ways to Market Your Small Business for $0.00 or Your Money Back
Every business is limited in terms of time and resources and it’s all relative to the results you’re expecting to get, the time you put in and the marketing platform you choose. Are you a small business? In many situations, being small can be an advantage in order to make faster decisions and take your product into new directions.