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Increase Email Campaign’s Visibility Through the Use of Social Media Buttons

Why not take advantage of the traditional email marketing as well as avail all the benefits of social media simultaneously. How integrate social media in email campaigns.

The ABCs of Email Marketing

Although people have switched on to social networking sites from the traditional email communication, the essence of email marketing persists as an inevitable online marketing tool. A tremendous amount of people have the view that the use of email is declining, but statistics highlight that it’s still evolving. Hence, if you are looking forward to promote your business through emails, there is a checklist you must follow!

Stats That Prove Mass Email Blasts Really Work

Do email blasts still work in marketing? Find out here; the numbers don’t lie.

Are You Ready For Your Close Up?

With email being one of the main tools many businesses use as a means of attracting new customers, it is vital that they stand out in a user’s overcrowded inbox. It is highly possible that, yes, your email will be opened, but a quick skim through and it is deleted. So what can you add to your email to entice your reader to keep it open for more than 10 seconds and really interact with your brand?

Lead Generation – An Effective Way to Boost Your Sales

Believe it or not, lead generation has become one of the most powerful online marketing strategies that have found its rightful place among various business owners located worldwide. If you really want your business to succeed, then you might think of putting a step forward in the right direction, i.e. knowing more about effective marketing strategies. These strategies help in generating leads and ultimately boosting your sales. The three basic elements of online marketing are generating quality leads; escalating conversion rate and extenuating your marketing expenditure. Furthermore, there are many lead generation strategies which may include Facebook marketing, Search Engine Optimization (SEO), Banner Advertising, Pay-Per-Click (PPC), Email marketing, Social Media marketing, Content marketing, Blogging, YouTube channel promotion, and many more.

8 Mistakes to Avoid in Email Marketing

Email marketing is a very good strategy that can help you gain customer loyalty and subscribers to a company which gives measurable results if used properly. But just as easily, it can be a way to annoy your subscribers and lose them. So beware of the mistakes that you should avoid, to make sure that you make a successful email marketing campaign.

Emotions Versus Arguments: The Psychology and Patterns of Influence in Email Distributions

Every day, consumers become more selective and skeptical of boring and obviously promotional tricks. Even loyal customers are starting to think more about the selection and conditions offered by other companies. Consider your target audience’s fast paced day to day life, the high level of informational noise, and the promotional activities of your competitors. This is the real situation in the marketing world, where specialists have to fight daily for just 3 seconds of their potential customers and subscribers’ time. How do you influence a subscriber in 3 short seconds?

5 Reasons Why I Use Email Marketing for My Business

A few months back, we marked the 25th year anniversary of the internet. It’s really hard to imagine a life without the internet, when you take time to reflect on all the ways the internet has made our lives better and easier to get things done, it mind-boggling. Using the internet has changed the way we get information, run our businesses and has made communication a lot quicker and affordable.

Accelerate Your Optical Business With Email Marketing

Optical Businesses, like many other businesses need advertising and marketing to keep their business in shape and accelerate towards better sales. Email marketing has been a known marketing tool for some time, but it’s true potential is still unknown to many.

Supercharge Your Email Marketing With These 10 Subject Line Ideas

Creating subject lines that encourage opening of emails is something that you need to consider carefully as part of your email marketing strategy. Here are 10 subject line ideas to boost the open rates for your email marketing.

Are You Missing Out On Increasing Your Clicks By 158%?

If you believe that email marketing should stay separate from social media, now is the time to find out that this is far from the truth. Create a path between your email marketing and your social media to lure in new leads and increase sales from current customers. There are numerous ways to utilize the power of social media and email marketing simultaneously.

5 Steps You Can Take Today to Grow Your List

Are you struggling to grow your email list? Here are some ways you can grow your list and you can start today.

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